Boomerang is experiencing a significant increase in user activity and participation since initiating its affiliate contest a week ago. The Golden Boomerang Awards, orchestrated by Boomerang Partners, is already demonstrating remarkable outcomes. The contest motivates affiliates to generate high-performing traffic with the grand prize being presented on May 14, 2024.
Since the commencement of the contest, Boomerang has observed a 12% rise in traffic relative to the group phases of the UEFA Champions League, and an astounding 27% surge compared to the previous year’s elimination rounds.
The UEFA Champions League Round of 16 emerged as an especially favored event for Boomerang’s sportsbook platform, with 60% of users placing wagers before the matches and 40% participating in live wagering. Notably, two-thirds of those placing wagers made multiple bets or combination bets during these games. The most sought-after matches were Lazio versus Bayern Munich, Napoli versus Barcelona, and RB Leipzig versus Real Madrid, which together attracted three-quarters of the overall wagers placed.
As the Golden Boomerang Awards intensify, the rewards become even greater.
Our twice-a-week incentive program just received an upgrade! We are thrilled to introduce fantastic new rewards to maintain enthusiasm among our existing competition participants and attract newcomers. Offering incredible awards and boasting an outstanding conversion ratio, this is poised to be a mutually beneficial situation for all involved.
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